Max Hamburgers

Case Background

Max - Europe's oldest and Sweden's most popular chain of hamburger restaurants! They started out as early as 1968, five years before the competitor from the great country in the west made its entry. The fast expanding chain has almost 70 restaurants all over Sweden and will soon go international.

Our Task

Our agents have worked with Max since their first appearance on the Internet in 2000. We have developed the website and many of the chains graphical user interfaces, technical platforms and partner applications in several generations. The goal is constantly to minimize maintenance and maximize information and visitor satisfaction.

The Result

The website max.se is today a blue chip website with a modern interface on our .NET platform. The site undergoes constant changes with new campaigns, movies, contests, games and features. Our latest release is the Max Self Service system where the customer will be able to make their order on a touch screen available on a kiosk post in the restaurants.

Project Type

Offical website

Relaunch Date

Winter 2007

Platform/CM

Bespoke

Partners

King

Visit Website

www.max.se